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Intelligent Pricing for Better Banks

Customer Success Story

Leading Canadian Mortgage Lender’s Holistic Pricing Strategy Increases Renewals

Personalized banking is a key differentiator for this large Toronto-based mortgage lender, but it was difficult to execute without a holistic view. So this bank revamped its lending process from pricing strategy through front-line execution to create a closed-loop pricing process. The Integrated Pricing Management initiative includes price optimization, customer behavior insight and offer presentment/discretion management. You’ll learn how this bank realized the following benefits:

  1. An annual incremental net interest income (NII) of $600K per billion dollars on mortgage portfolio intake for both originations and renewals.
  2. A 50% decrease in mortgage rate exception requests, which significantly improves margins and reduces operational cost.
  3. Better empowerment and visibility for 6,000+ customer-facing representatives.